Task: to develop a logo and corporate identity for an international bank. The concept should reflect the name of the bank, care for the bank’s clients, favorable terms of cooperation, trust and guarantees.
Development: A logo was developed in a minimalist style, which promotes quick perception and memorization. The logo is made in a combination of the three main letters of the bank's name (FBI). The letters of the logo emblem are depicted with rounded corners - which indicates flexibility and loyalty to customers, but the logo is located inside a square with right angles - which indicates the stability and seriousness of the company. Loyalty within a stable and serious company. Sky blue color symbolizes calm, safety, logic, and conservatism.
Construction: the logo is made taking into account a special grid, correct lines and geometric shapes, which allows you to build the correct shapes of the logo, in accordance with the laws of design.
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